Florentina Niculescu

Florentina Niculescu

A website mockup for Florentina Niculescu featuring a personal portrait, Romanian text introducing her and her therapy services, and a navigation menu with a signature logo.

Description

Florentina Niculescu is a distinguished European therapist and professional services provider, offering personal development, counseling, and life coaching. Known for her empathetic approach, focus on client empowerment, and evidence-based techniques, she needed a personal-business website that would build trust with potential clients and clearly communicate her therapeutic approach.

The Challenge

The existing website was failing to effectively build trust with potential clients. The design was impersonal and didn’t convey warmth or professionalism. Service descriptions were unclear, and there were no client testimonials or trust-building elements. The inquiry process was confusing, and certifications and credentials weren’t prominently displayed.

Our Solutions

Results

The new website now presents Florentina as a trustworthy and professional therapist. The personal design helps visitors feel connected before their first session. Clear service descriptions help clients understand what to expect, and the trust elements help build confidence in her practice.

Project Information

Client

Florentina Niculescu

Industry

Professional Services

Services

UI/UX Design, Visual Identity, Wireframing, Personal Branding, Inquiry Form Development, Trust Badge Integration

Technologies

WordPress

Project Year

2024

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